Patagonia

Patagonia is a mission‑driven outdoor clothing and gear company based in Ventura, California. The brand has a long history of environmental activism, producing the documentary DamNation and supporting dam removal and river restoration efforts such as on the Snake River. Patagonia funds partner organizations working to restore salmon runs that are crucial to Pacific Northwest tribes and wildlife. In parallel, it is transitioning to PFAS‑free materials and investing in sustainable manufacturing. The company’s heritage and activism align closely with river restoration, wildlife protection and safer product campaigns.