As a parallel, push states to use their antitrust laws or pass new ones.
Push states to strengthen and use their antitrust and unfair-competition tools while federal reform is contested. Focus on concrete legislative changes and proactive engagement with state enforcers that can block harmful deals and deter exclusionary conduct. State action can also set de facto national norms when large markets move first.
Why this works
- Doesn’t rely on slow federal process, and states are labs of democracy.
- Some AGs (NY, CA, etc.) are very active and could be empowered by new state statutes giving them more bite.
Tech Oversight Project
AdvocacyHolding Big Tech accountable through policy and pressure
Mechanism
About LobbyingHow Tech Oversight Project uses funding
- Identify target state bills and enforcement actions that strengthen merger scrutiny and unfair-competition authority.
- Build a coalition of small businesses, consumers, and experts to support the reforms.
- Meet with legislators and staff, provide testimony, and draft amendments that clarify enforcement power.
- Track committee movement and deadlines; coordinate outreach when votes approach.
- Share wins and replicate successful frameworks across additional states.
Milestones
Checkpoints and the expected timing for each step
- 1
Target states + bill language set
0–30 daysPriority states and draft bill concepts are selected with champions and coalition support.
- 2
Legislative push launched
1–3 monthsBills are introduced and coordinated testimony and briefings begin.
- 3
Committee + amendment phase
3–6 monthsKey committees move bills and needed language is secured.
- 4
Enactment + enforcement plan
6–12 monthsBills pass or reach final votes and an implementation approach is defined.

