Updates
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Updates will appear here as the strategy progresses.
Make dye exposure visible to consumers and normalize dye-free defaults in kids’ products.
Turn concern about synthetic dyes into practical, repeatable action by making exposure easier to understand and dye-free choices easier to make. This strategy focuses on clear education and transparency so families, schools, and advocates can push for safer defaults. It complements policy by building sustained demand for enforceable standards.
Why this works
Builds durable demand; increases compliance pressure.
Center for Food Safety
Tax-deductiblePublic-interest advocacy using litigation, policy, and grassroots action to protect health and the environment from industrial agriculture.
Center for Food Safety (CFS) is a public-interest environmental advocacy group that uses litigation, policy, and grassroots organizing to protect human health and the environment from harms of industrial agriculture.
Mechanism
How Center for Food Safety uses funding
- Create clear explainers and shareable materials that connect synthetic dyes to routine exposure in kids’ foods.
- Work with trusted messengers to distribute practical guidance and keep the issue visible.
- Normalize dye-free defaults by highlighting what “good” looks like in schools, brands, and procurement.
- Provide action pathways that link education to FDA advocacy and school and state policy wins.
- Update materials as standards and commitments change so guidance remains accurate.
Partner notes
Partner notes coming soon.